The holidays tend to be a frenetic time. Each year at the Butler Bros. we focused on creating a gift that would help take the edge off, encourage some fun and relaxation, and demonstrate our appreciation to our collaborators and clients. For three years I had the opportunity to design the holiday gift — a Tranquilo tequila gift set, a Cheerquila tequila bottle package, and set of illustrated letterpressed cards.
Creative Directors: Marty Butler, Adam Butler
Design Direction, Design & Illustration: Jacob Carter
Production Design: Bridget Liddy
Copywriters: Jeremy Spencer, Adam Butler
Work completed at The Butler Bros in Austin, TX